On the 3rd of November 2013 we wrote an article titled The Great Dissemination Ripoff.
This gives some background on the selling of leather bound books for dissemination campaigns. Simply stated each Ideal Org that opens receives 500 copies of a leather bound Dianetics book that is personalised for that org. The idea is that the money made from these “limited edition” books will fund a dissemination campaign for that org to “get them out of Non-Existence”.
At the time we wrote the above article Pretoria had just 66 more to sell and then their dissemination campaign could launch. By December they had sold the remaining books. 3 months later and still no campaign that is driving volumes of new people into that org.
Below is an email from the Bookstore Officer Joburg hoping to sell the last remaining Joburg Ideal Org leather bound Dianetics books. In this mail no number is given of how many have yet to be sold. As of November last year only 220 had been sold. We assume that figure has improved but we can’t know for sure.
There is always just a little (or a lot) more money needed. Get us closer. It’s going to be huge.
Yet nothing results. No campaign. Just a bunch more money disappearing somewhere.
The books cost R5450 each. If Joburg does sell all 500 and with Pretoria done on theirs it means there will have been R5.5 million raised and sitting there waiting to be used.
Planetary Dissemination Briefing
Johannesburg Ideal Org Non-E Campaign Ready to Launch!
Johannesburg’s Non-Existence Campaign is ready to launch, promoting the new org and its services to the entire community of Johannesburg! All that is needed to launch this campaign is the completion of funds raised through the sales of your” Ideal Org Leatherbound! So in aid of LRH’s birthday this week Thursday – I call upon all Scientologist to help us complete this campaign and get our Org’S BOOMING with public.
Own a piece of history and contribute to driving hundreds of new public into the org and onto The Bridge to Total Freedom!
Recent Successes from Orgs Now Running Their Campaigns
Since the launch of Inglewood’s Non-Existence Campaign in April, the org has had over 300 people come in from the campaign. This is approximately 40 new people per week!
Tampa recently launched their Non-Existence Campaign. Since then, they have had an increase of people walking into the org interested in service. Also, the ratio of sign-ups from testing is higher than in previous weeks. Due to the campaign, new people are coming into the org to find out about Scientology and to start on their first services.
A couple came in after seeing one of Tampa’s Scientology billboards. After the wife signed up for four courses and purchased two books, they returned to the org for the PE Course and the husband signed up for four courses himself, in addition to purchasing the Beginning Books package.
Cincinnati has launched their Non-Existence Campaign. This includes ads on buses traveling on major routes throughout the city. Here is just one story from their campaign: A group of 21 people arrived at the org, who were from the Church of Christ. They are a Bible study group, and the wife of the pastor had heard the Cincinnati Org’s radio ad daily. Every day after hearing the ad, she would say to her husband, “What is the Church of Scientology? We have to go there and find out!” They then decided to come into the org. They received a tour, and watched the information panel on LRH. A staff member from the org had this to say about the Non-E Campaign: “I have never seen so many people walk in, and the Non-E Campaign definitely makes a difference in promoting the church in this area.”
DONATE TO THE JOHANNESBURG IDEAL ORG LEATHERBOUND CAMPAIGN TODAY!
CONTACT YOUR NEAREST PLANETARY DISSEMINATION UNIT
What will you contribute to LRH’s Birthday this week? Call me up today
Rene Ann Rhoda
Bookstore Officer – Jo Burg Day
Org No) 0871506514
Cell) 079 059 3099
The Better educated you are as a PC, The Better your auditing goes. Understanding and handling life – The Basics create a partnership for going clear.